An imaginative marketing campaign can make all the difference when talking to young people about travel and a successful message will stay in the minds of your target market for a long time.
How are you promoting your organisation to your customers? Do you have a marketing campaign to be proud of?
If so, we’d love to hear from you. Each year, the Global Youth Travel Awards (GYTA) recognises an organisation that has found a particularly creative and successful way to interact with young travellers through the Innovation in Marketing award.
Previous winners include Hostelling International’s ‘Big Blog Exchange’ and EF’s ‘Live the Language’ campaigns, which you can see below.
Enter now!
The 2014 competition is open to all but enter soon as entries close on Friday, 15 August.
Shortlisted entrants will be contacted in early September and the winner will be announced at the Global Youth Travel Awards ceremony on the final day of WYSTC 2014.
The entry process is fast and simple:
